Designing an identity for a conference about designing identities (but not identities for conferences).
The guys at Creative Review have just scooped me on writing about the BNConf identity, so I won’t bother actually posting what I had started to write - their coverage really sums it all up and tells the story nicely.
I wonder if Armin was reading when I blogged a couple months back that I found this identity for the Sochi Winter Olympics, and a whole host of other Russian branding projects, interesting, exciting or entertaining in a wackily endearing way.
