"‘Ask a toad what is beauty… He will answer that it is a female with two great round eyes coming out of her little head, a large flat mouth, a yellow belly and a brown back.’ (Voltaire, Philosophical Dictionary, 1794). Ask Paul Rand what is beauty and he will answer that ‘the separation of form and function, of concept and execution, in not likely to produce objects of aesthetical value.’ (Paul Rand, A Designer’s Art, 1985)"
Typotheque: Cult of the Ugly by Steven Heller